Coremetrics | An IBM Company

Webinar

Multichannel: See What You Can Do Today

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Date:

Thursday, September 23

Time:

9:00 am Pacific | 12:00 pm Eastern | 5:00 pm BST

Panelist(s) Info:

Joe Stanhope, Senior Analyst, Forrester Research
John Squire, Chief Strategy Officer, Coremetrics

Duration:

1 hour

Description:

Join this webinar to get insights from Forrester experts on the future of multichannel marketing—and how you can make the most of it. These days, customers expect you to know about every interaction you have with them, and to tailor each message accordingly. Find out how you can meet their demands by developing a comprehensive view across every customer interaction.

This valuable webinar will show you how to bring every piece of data you have about your customers together in one place, and then take advantage of that deep well of insight to make the most of every marketing campaign.

Join us, and we'll show you how to:

  • Measure and optimise marketing performance and user experience across multiple channels
  • Identify, segment and target high-value customers to deliver relevant, engaging content, ads and emails
  • Use cross-channel insight to power messages that resonate—and ensure increased ROI
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